My role as Graphic Designer at SmartRent involved making complex product and marketing information easy to understand through design. My work included PowerPoint and sales deck design, digital and print ad campaigns, sales collateral, product guides, trade show visuals, and email marketing assets.

Collaborated across multiple departments—including product and web—to enhance and refresh our brand. Contributed to the development and rollout of new branding across various mediums, including emails, digital ads, marketing collateral, and more.

Designed the campaign for our collaboration with Alloy Deadbolt+, enabling Apple Wallet access for residents. Created videos, digital ads, and social media content to promote the integration. Additionally, developed sales decks and designed materials for industry trade shows such as the National Apartment Association (NAA) conference.

Following SmartRent’s acquisition of SightPlan in 2022, played a key role in transitioning all brand assets, marketing collateral, and communications to align with SmartRent’s branding and guidelines.